Case Study

Artist Crokomoko shares revenue from streams on Spotify and Apple Music

2900% increase in daily streams
29 Jan 2025 - 2 Min Read
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Overview

Symphonic artist CROKOMOKO, known for his ambient music, participated in a first-of-its-kind revenue-sharing pilot with SHARE for his latest single, Butterfly Boy. In this initiative, fans were invited to co-own the track's success by joining community splits. Only 20 splits were available, and all were claimed in under 10 minutes. As the track gains plays across platforms like Spotify and Apple Music, split holders receive a share of the streaming revenue in realtime. This pilot showcases how fans can shift from passive listeners to active earners in a creator's success.

Outcomes

CROKOMOKO saw a 2900% spike in daily streaming engagement with this release compared to his usual performance on DSPs. Normally, it would take a month to achieve 50 streams, but with this campaign, he achieved that milestone in a single day. This massive increase underscores the power of SHARE’s community splits. 

Fans weren’t just listeners but active co-owners, motivated to promote the track and amplify its streams and visibility across platforms. By having a vested interest in the track’s success, fans became integral to its growth. Beyond streaming, SHARE’s ability to connect Spotify and Apple Music revenue to its protocol allows artists like CROKOMOKO to focus on creating while knowing fans are actively helping their music reach new heights.

"SHARE is a creator-first platform that solves challenges I’ve faced with traditional services like SoundCloud and Bandcamp. Unlike those platforms, SHARE offers real-time payouts, focuses on community engagement, and connects seamlessly with DSP revenue streams—a combination that resonates with indie artists. Beyond that, the onboarding experience is incredibly enjoyable, and Formless makes everything easy to use. Decentralized payments, which once felt complex, are now simple to understand with the SHARE protocol—everything I need is right in front of me."

-CROKOMOKO

Vision

The Butterfly Boy campaign illustrates the future of music distribution. By merging community splits with streaming revenue, SHARE demonstrates how artists can:

  • Simplify monetization.
  • Increase streams and revenue.
  • Foster meaningful engagement with fans.

This milestone signals a new era in music, where creators and fans succeed together through shared ownership. With SHARE, CROKOMOKO is not just evolving his distribution model but also transforming how music connects with its audience.

Case Study
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Gianni Lowe
Gianni Lowe

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