Skyton Academy: Turning Live-Recorded Content into Community Earnings

Overview

Skyton Academy, a platform for crypto education, used SHARE to publish a live-recorded podcast episode and instantly split revenue with their audience. The move demonstrated a powerful new model for content creators: monetize directly and transparently while rewarding your community in real time. By leveraging SHARE’s decentralized infrastructure, Skyton turned one educational video into a co-owned digital product and cashflow-generating asset.

Background

Known for making Web3 topics accessible, Skyton Academy launched a special episode featuring Brandon Tory, co-founder of Formless, former Google AI engineer, and visionary behind the SHARE Protocol. The conversation dove deep into the problems with today’s streaming platforms, the future of decentralized media, and how fans and creators can both thrive in a system without algorithms or middlemen.

The goals were to showcase how decentralized revenue sharing works in practice, test the ability to monetize pre-recorded content with community involvement, and foster engagement by turning viewers into participants.

Execution

Skyton uploaded the recorded episode directly to SHARE and enabled revenue splits, allowing 25 early supporters to each earn 2% of revenues, 50% in total. They promoted the drop to their audience of crypto learners and creators, encouraging them to claim a split, spread the word, and become part of the content’s financial success.

Results

Revenue from the episode was distributed automatically and transparently to splitholders through SHARE’s smart contracts. Early participants benefited from every transaction, seeing their wallets update in real-time—no delays or third parties. The episode served as a working proof of concept for crypto-native educational monetization, transforming what would traditionally be a passive learning asset into a shared financial opportunity.

Takeaways

For creators, this shows how live-recorded content can continue to work for them, not just in reach, but in revenue. With SHARE, you don’t just retain ownership; you multiply value by sharing it. 

For communities, this model offers more than access. It offers upside. Viewers who help spread the word actually earn alongside the creator, becoming active participants who benefit from the content’s success. 

And for platforms, it’s a signal that the next era of digital media isn’t just about visibility—it’s about value creation, distribution, and community-powered scale.

Conclusion

Skyton Academy’s collaboration with SHARE demonstrates what’s possible when creators and communities are aligned by technology. Educational content no longer has to follow a one-way street of broadcast and consumption. With SHARE, content becomes a co-owned asset, participation becomes equity, and value flows in all directions.

Visit https://share.formless.xyz to use community splits with your content and products.